caz963: (facts)
[personal profile] caz963
Remember that advert for teacher recruitment I complained about a while back?

The one that mentioned a salary of £34k, implying (to my mind) that that was a starting salary?

Well, the ASA has banned it for "being misleading."

The Advertising Standards Authority said the advert suggested a starting salary about £14,000 higher than the real one of £20,133 for outer London.

It featured a teacher of "youthful appearance" while a voice-over said "you could earn 34 grand a year".

An ASA spokeswoman said the television advert breached advertising rules because it suggested a newly qualified teacher could earn £34,000.


The TDA is annoyed though, because only two people complained out of the millions who watched the ad. Um. Maybe that could be because only a small proportion of those "millions" were in a position to know the ad was talking bollocks.

Also (you can tell I've been catching up on my news feeds, can't you? *g*), Parents lack the skills to bring up children and the Government is palming off the responsibility to schools, teachers warned today. from the Times, says that said that Government policies meant teachers were now responsible for children's weight and diction as well as stopping them joining gangs, carrying weapons and drinking alcohol.

Yeah, and we can't do all that and teach them to read, write and add up at the same time! There aren't enough hours in the day.

Date: 2008-08-05 04:05 pm (UTC)
From: [identity profile] kiss-me-cassie.livejournal.com
you can tell I've been catching up on my news feeds, can't you?

YES. Strangely, I've been enjoying it though. Its a nice side examination to my alternately wanting to choke students and parents who are JUST thinking about how to pay their term bills (due Friday) and those who have gotten everything right.

Date: 2008-08-05 09:15 pm (UTC)
From: [identity profile] caz963.livejournal.com
I find that feeds are where I get most of the news these days; I don't have time to read a paper or watch it on TV, so it was really frustrating the last few weeks not to be able to read stuff as regularly as I used to!

But - the internet has been working all day, so fingers crossed my problems are solved!

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